Big Y, schnucks leveraging innovation for improving customer experience

Innovative improvements in retail operations, pricing, merchandising, and customer service have been the norm over the past eighteen months, and the trend is continuing at a rapid pace.

Progressive Grocer recently reported on two prime examples.

Big Y Foods, one of New England’s largest independently owned supermarket chains, is enhancing its fleet logistics with new trailers equipped with state of the art refrigeration units and an electronic platform for remote monitoring and control.

The eSolutions platform provides continuous visibility of Big Y’s cold-chain assets via a centralized data stream that monitors trailer temperatures, location and movement, and also enables remote control of refrigeration units. The platform also:

  • Provides notifications as trailers come and go from geofenced areas assigned to Big Y’s distribution center and key locations within its retail network.
  • Finds unused or underused trailer assets, including those dropped by Big Y’s third-party logistics provider at vendor partners, where they may be idle for a few days until loaded.
  • Monitors trailer precooling time to minimize fuel waste.
  • Optimizes refrigeration unit performance for fuel efficiency and product protection.
  • Helps avoid emergency call-out situations in which a refrigeration unit must be re-primed because it ran out of fuel. Fuel level monitoring sensors send dispatchers low-fuel alerts via eSolutions, and units can be programmed to automatically shut down before they run out of fuel.
  • Shortens refrigeration unit uptime through the use of continuous analytic and diagnostic information

On a different front, St. Louis based Schnuck Markets Inc. has announced that it will be the first grocer to use a Check In feature provided by GetUpside.

Shoppers can use the free GetUpside mobile app to take advantage of personalized cashback promotions of up to 20%. The new Check In feature will make it easier for customers to earn cash back as, instead of snapping and submitting a picture of a receipt, they can just click “Check in” and GetUpside will verify each transaction.

These innovations are just two examples of how many of today’s supermarket chains are leveraging innovation and technology to improve processes and to provide a better customer experience.