Tag Archives: on line food shopping

Pandemic Fuels Online Food Shopping

Canadian food and drug retailer Metro Inc. has experienced a coronavirus-fueled spike in demand for online food shopping, which experienced tripled-digit growth this quarter.

The SupermarketNews article quoted Metro President and CEO Eric La Flèche, who said, “Our food business experienced high levels of sales, as the large portion of restaurant and foodservice sales transferred to the grocery channel.”

Certainly the “new normal” has had an impact on businesses of all types, forcing organizational leaders to find new ways of providing value and an enhanced customer experience, as noted in our previous post.

Read full article…

Kroeger Introduces Kroger Ship

The trend toward on-line grocery shopping continues, as The Kroger Co. has introduced a new service that will compete directly with Amazon, Walmart and on-line grocery delivery providers like Instacart and Shipt according to a recent SupermarketNews article.

Kroger Ship, a direct-to-customer e-commerce platform that enables consumers to order from a selection of groceries on-line and have them delivered to their home is now being tested in four markets: Cincinnati; Houston; Louisville, Ky.; and Nashville, Tenn.

On-line shoppers can select from 4,500 Kroger own-brand products as well as more than 50,000 center store groceries and household essentials.

Home delivery via Kroger Ship is free for orders over $35 and costs $4.99 for smaller orders.

Read the full article…

On-line Food Retail Continues to Gain Momentum

A recent SupermarketNews article reported that Target will begin offering same-day delivery to customers in three metro areas—Boston, Miami and Minneapolis—starting Feb. 1.

The move comes following the retailer’s December acquisition of Shipt, the article said.

The article went on to say that online retail is picking up speed at an even faster rate than previously thought, and that both Food Marketing Institute and Nielsen data suggest 70% of consumers will shop for groceries online by 2024.

The trend toward on-line shopping is a strong one for sure, but supermarkets by-and-large have significantly improved the level of customer service and the in-store shopping experience.

The question is, how can they combine the two “experiences” to build stronger levels of customer satisfaction and loyalty?

Read the full article…

On-line Grocery Seen as Gaining Traction in 2017 & Will Require New Process Imrpovement

A recent SupermarketNews article predicts that on-line grocery shopping will continue to gain traction again this year.

According to the article, consumers and food retailers are becoming more comfortable with the concept of shopping for groceries via the Internet.

“The rate of acceleration of change is increasing drastically,” said Bill Bishop, chief architect of Brick Meets Click. “We sense 2017 is going to be a year of major change.”

The article went on to site research indicatiing that the number of active users of online grocery — those who have ordered groceries online at least once in the last 30 days — nearly doubled from 11% of households in 2013 to 21% of households in 2015, and he expects that proportion to have doubled again since then.

Key factors driving the growth include:

  • Increasing availability
  • Diversity of features available as new players enter the market with a range of alternatives for consumers, such as click-and-collect delivery options and a variety of product assortments
  • Online grocery might also be getting more affordable

It was also noted that an increasing number of major supermarket chains are driving the trend toward on-line shopping, and that the entire industry will need to master new protocols and work processes to optimize efficiency.

Is This the Future for Supermarkets?

robotsWhile several of our posts have discussed the emerging trend toward on-line grocery shopping options, a recent SupermarketNews article might be giving us an interesting glimpse into the future!

According to the article, self-driving robots capable of delivering groceries or restaurant meals are now being used in several European countries, and are also being tested in Washington, D.C.

Starship Technologies, an Estonian technology company established in 2014 by the co-founders of Skype, have developed the robots, which as you can see above resemble six-wheeled buggies.  Apparently these robots are capable of delivering up to 20 pounds of food, packages and goods to consumers within a short radius of their point of origin.

“They’re cost efficient, particularly for the kinds of small deliveries food retailers often find the most expensive,” said Henry Harris-Burland, Starship’s marketing and communications manager.

According to the article, the technology could cut costs to pennies per delivery, and allow for the delivery of even a single item to be profitable. Customers can place their orders on-line or through a mobile app, and a robot is dispatched to deliver in as soon as 15 minutes.

While this might all seem a bit futuristic, it strikes me as another step toward trying to cater to consumers’ demand for convenience, and toward providing a better, more customized shopping experience.

Thoughts?

On-line Food Shopping Trend Continues!

online2xIn just two years, the percentage of shoppers that have bought groceries online in the past 30 days has doubled, according to an article published by Progressive Grocer.

The piece references a new report from Brick Meets Click, which reveals how rapidly consumers are making online grocery part of their routine and how often they are using the service.

Bill Bishop, chief architect of Brick Meets Click (BMC) and primary author of the new study is quoted as saying, “Active users spend an average of 16 percent of their weekly grocery dollars online, and that grows to 64 percent on weeks they do a major online grocery trip.”

The study also indicated three distinct on-line “trip” types:

  1. Specific product shopping – approximately 60%
  2. Major grocery shopping – 15%
  3. Subscription-based shopping – 12%

Read the full article…